You can create new widget area in Theme Options and asign widgets in Appearance > Widgets. Then you can add this area on any website. Usability is focused on third-part widgets. You can finally use them as a content of website, not only in sidebars. However, itโ€™s effecitve if you use them in narrow columns as we can not guarantee proper design in wide width state as they were designed to be narrow like in sidebars.